The Delicious Dog Food Company - Halloween Witch Animation

Scene breakdown (From top left to Bottom right): Concept art, Wireframe model, Clay render, Final image

Scene breakdown (From top left to Bottom right): Concept art, Wireframe model, Clay render, Final image

I was asked recently to design a quirky promotional animation for a raw dog food company called 'The Delicious Dog Food Company'. I Initially started off with a concept drawings, before settling on the image of a stylized witch with a dog on a broom as her side kick delivering the food to customers. The concept art was used as the basis of the 3D model which was then modeled, animated and lit in Modo.

Initially the animation was to be used as simple looping GIF for social media pages, but this was then elaborated for a longer video on Youtube. Compositing and simple effects work were done in Aftereffects. This was a fun short project to work on. 

Software used: Modo, HDRI Lightstudio, Aftereffects